Freelance WordPress developer · WooCommerce · WPO · AI used with judgment
25 years building (and fixing) websites. From plain HTML to WordPress, WooCommerce and now AI. No juniors, no templates, no hype.
They've trusted me
01 · The lay of the land
AI puts together a site in ten minutes. And stops working in the next ten. It fails on performance, security, accessibility, on the things you don't see until you do.
Agencies subcontract a junior who learned the trade last week. The client doesn't know. Until the project blows up and they blame the agency.
The European Accessibility Act (EAA) has been mandatory since 2025. 95% of Spanish websites don't comply. Fines arrive quietly.
Running a site without judgment is like skipping your car's inspection and hoping nothing happens. Until it does.
I've been doing the opposite since the year 2000.
02 · What I do
01
New websites that load fast, rank and sell from day one. WooCommerce when you need to sell. No template dressed up as a custom theme.
From €1,500 · corporate · 3-6 week lead time
See details: Custom WordPress development →02
New
AI to move fast. 25 years of experience to decide what I accept, what I reject and what I fix before your client ever sees it. The middle ground between a cheap AI-built site and an expensive agency.
From €1,500 · AI-site audits from €500
See details: AI-assisted development with professional judgment →03
Your site is slow, keeps crashing or Google has buried it. Most WordPress sites run at 30% of their potential. I get the other 70%. Core Web Vitals, migrations, hacked sites.
From €500 · fixed quote before starting
See details: Optimization and rescue →04
Updates, backups, security and someone on the other end when something breaks. Not a bot. Not a ticket. Me.
From €59/month · no lock-in · 3 plans
See plans →03 · Who I work for
For agencies
If you have clients who need serious WordPress, WooCommerce or WPO and your team can't keep up, I step in. 15 years subcontracting for agencies.
For firms and professionals
Lawyers, physios, dentists, architects, consultants. Your client looks you up on Google before calling. If your website falls short, they call the one next door.
04 · Recent work
Proyecto web integral para la clínica dental Asensio, referente en implantología y estética dental. Diseño, desarrollo WordPress y optimización, todo realizado desde cero.
Plataforma de gestión de reparaciones para Phone House. Proyecto completo con desarrollo WordPress integrado con el sistema interno de la empresa matriz.
Proyecto web complejo para Metricson, despacho de abogados especializado en tecnología y startups. Desarrollo completo a partir de diseño, con arquitectura WordPress a medida.
Landing page profesional para La Termal, desarrollada con WordPress. Página enfocada a conversión con diseño limpio y carga rápida.
Desarrollo web y optimización de rendimiento para Coblonal, estudio de interiorismo de alta gama en Barcelona. Maquetación y programación a partir de un diseño proporcionado por el cliente.
Proyecto web complejo desarrollado con WordPress para Nautilus. Arquitectura a medida con múltiples secciones y funcionalidades avanzadas.
05 · What I build when I work for myself
My own products, where I test architectures, business models and stacks that I later apply to your projects.
Subes la grabación de tu set y te digo dónde fallaste. Sin subir nada a ningún servidor.
Lo que Google dice de ti. Sin maquillaje. En 30 segundos y sin registro.
Directorio de espacios de coworking en España. Sin reservas, sin comisiones, sin intermediación.
Toda la logística de tu festival en un sitio. Sin abrir 12 pestañas.
06 · What my clients say
"I've worked with Juanma on all my projects over the last 15 years and he has always exceeded my expectations. His combination of experience and speed is unbeatable."
"I've worked with Juanma on countless projects for the past 20 years and I'm still happy every time. To me, that's his best calling card."
"Every time I've had a problem with the website, he's always been available to solve it in record time. Impeccable technical support, friendly and professional."
07 · Who you work with
Building websites since the year 2000. I've seen Flash come and go, the first CMSs, WordPress, WooCommerce and now AI. My main focus since 2010 is WordPress and WooCommerce, but my craft is wider than any single tool.
When you hire me you're not paying for trial and error. You're paying for someone who's solved your problem hundreds of times and knows exactly what to do.
More about me →Frequently asked questions
A typical corporate website starts at €1,500. A WooCommerce store, from €3,000. I don't have a fixed rate because every project is different: I give you a closed quote after a first conversation. No surprises halfway through.
None. Neither in development nor in maintenance. If you stop wanting to work with me, you take the website clean, configured and with all the access. Zero client lock-in.
Yes, it's a good part of my work. I audit the current state, tell you what needs fixing and offer you a tight maintenance plan. If the inherited code is a mess, I'll say so too: in some cases rebuilding is cheaper than maintaining.
Yes. Setup, payment gateways, shipping, ERP/accounting integrations, store performance. New stores or fixing existing ones. Without jumping to Shopify if it's not needed.
I've been doing it for 15 years. I handle the WordPress/WooCommerce technical side, your agency handles the client relationship and the brand. NDA, invoicing in your name, zero contact with your client on my own.